Segment leaders like Starbucks are instead using AI-targeted messaging, aspirational experiences and gamification to nudge ...

The most forward-thinking organizations are moving loyalty frameworks to the center of their growth strategy, where it becomes the gravitational pull that influences every business decision. True ...

I just cleaned out the office junk drawer and found more than seven punch cards for everything from pizza to coffee. Clearly, ...

High-performing customer loyalty programs, while complicated to operate, have proven to be well worth the effort. Several successful airline loyalty programs have a higher valuation than the ...

Hand on your heart, how many loyalty programs have you signed up for just to get that 15% off welcome coupon and then immediately forgot about afterward? As David Beckham said: Be honest! Even in this ...

For years, loyalty programs in the digital economy were defined by simplicity: a fixed percentage of cashback, or a modest set of bonus points based purely on volume of play. While transactional ...

Note: This is part one in a two-part series on the future of loyalty. The second will get into some examples of how programs are evolving. One of the realities of today’s inflationary puzzle is ...

Loyalty programs are a common (and undeniably effective) tool for retailers to gather data and build customer lifetime value, but perhaps they’ve become a little too common. Companies often have a ...

Kalalou introduced a tiered loyalty program in 2025 modeled after Creative Co-Op‘s, offering discounts up to 20% based on annual retail spend. Creative Co-Op’s Advantage program grants retailers ...

A growing number of brands are using AI to improve customer experience with loyalty programs and streamlined operations. These brands are using the technology to offer more personalized experiences ...

DUBLIN--(BUSINESS WIRE)--The "Brazil Loyalty Programs Market Intelligence and Future Growth Dynamics - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail Product Dynamics ...

DUBLIN--(BUSINESS WIRE)--The "Malaysia Loyalty Programs Market Intelligence and Future Growth Dynamics Databook - 50+ KPIs on Loyalty Programs Trends by End-Use Sectors, Operational KPIs, Retail ...