When biotech companies launch a brand, positioning is the most important task. But their tendency is to rush through it, without testing, as if believing that no one else knows the product the way ...

Walk into any tech company or university math department, and you'll likely see a gender disparity: Fewer women than men seem to go into fields involving science, engineering, technology and ...

Battlefield Earth? The awfulness is legendary. If you’re going to see awful films, you might as well see them with David Schmader as your guide: From Bad to Worse… is a six-week descent in the depths ...

Is dabbing the same as hot knives? And, uh, while we’re at it, what the hell is hot knives? It’s true that I worked with David Schmader for years at The Stranger, and it’s true that I’m proud to call ...

David Schmader loves bad movies, but even he has his limits. Having become enamored of the Paul Verhoeven-Joe Eszterhas sleazefest Showgirls after watching it at the insistence of a friend, Schmader ...

Walk into any tech company or university math department, and you'll likely see a gender disparity: Fewer women than men seem to go into fields involving science, engineering, technology and ...

Some people are harder on themselves than they ought to be. Certainly a lot of writers — isolated, introspective, self-doubting — are like that. Then there’s David Schmader, longtime columnist for ...

The past two years have brought unprecedented progress for gay rights. From the legal triumph of Lawrence v. Texas to the pop-culture smash of Queer Eye for the Straight Guy to that glorious stretch ...

It’s true that I worked with David Schmader for years at The Stranger, and it’s true that I’m proud to call him my friend. But there is a part of my brain—the part that tingles when it comes across a ...