Tennis culture has gone mainstream once again. With that growing popularity translating to increased participation and media mentions, an influx of activewear brands have stepped in to offer an ...

For the fifth consecutive year, tennis participation in the U.S. increased. Last year saw a 1.9 million or over eight percent increase from the estimated 23.8 million Americans who played tennis at ...

There are many worthwhile reasons to play tennis. Some do it for the adrenaline rush of competition. Others for the sense of accomplishment that comes with improving a skill. But for the majority of ...

Over the past year, my boyfriend has gotten really into tennis… like, really into tennis. He bought himself a nice tennis racquet and I gifted him a pair of court shoes for his birthday. A few times a ...

PARIS, France – During the recent French Open, the executives and officials who run tennis did what they do several times a year. They gathered in a fancy location (in this case, the 16th ...

Italy has long valued some of life’s more refined pleasures – food, art, fashion, all set against the country’s crumbling architecture. Now, that cultural smorgasbord includes a new and perhaps ...

Tennis’ Grand Slams are attempting to partner with a collection of the sport’s other best-known tournaments in what could become the most revolutionary transformation of the game since the 1990s.

On the 20th of June, 1789, in the tennis court in the Place de la Concorde, Paris, the First Republic of France came into being. That was one revolution that changed the face of the world. On the 30th ...

Veronica Beard and L’Etoile Sport are introducing a seven-piece capsule of classic tennis whites, marking the second collaboration between the two female-founded brands. The capsule features ...

When Tom Brady and LeBron James are on board, you know a trend has made it. With the decorated NFL quarterback on Wednesday joining basketball icon LeBron James and other celebrated athletes as owners ...